Swarovski & Nida Mahmood launch collection under Confluence
April 17, 2019: Taking inspiration from the many intricate styles of art like filigree, Mughal architecture, Indian vintage style marble engravings with a hint of art nouveau and art deco, Confluence has launched the Nida Mahmood collection - India Electric.
Indian designer Ms. Mahmood’s collection for Confluence is inspired by various crafts such as the metal work of Moradabad and the detailing in Mughal and Rajasthan architecture. The jewellery is carefully crafted with vibrant colours of India, represented by the detailed enamel work and use of Swarovski crystals.
For the collection, Ms. Mahmood chose the patina range of crystals from Swarovski’s reppertoire as it gives the pieces a decadent opulence and is reminiscent of the old mirrors found in heritage architecture. The patina crystals have been set in metalwork that is inspired from ornate window mouldings. The jewellery pieces give the look of ornate antiques with sleek lacquered finishes.
With the collection launch, Nida Mahmood joins CONFLUENCE's existing designer portfolio of 15 designers, including Amrapali, Gaurav Gupta, Isharya, JJ Valaya, Manish Arora, Rohit Bal, Shivan & Narresh, Suneet Varma, Tarun Tahiliani and more.