Moncler brings back archived styles to reinterpret its duvet
September 7, 2016: For the Fall/Winter 2016-17 season, taking cues from its archives, Moncler has redefined the iconic duvet to create a contemporary version of the brand's signature garment.
The ambassadors for this new creation, the very creatively invented characters are Mr. & Mrs. Moncler, a contemporary “virtual” couple who underline the double-sided concept behind the collection. They represent a cross between role-models and cartoons, with a touch of 1960s retro cyber-sporty style mixed with that of a social media addict. The result is a surprising blend of heritage and youthful modern culture inspiring the transformation of the original duvet, which has managed to keep its vintage appeal while exuding the energy of vibrant styles and attitudes.
The nylon laque down jacket, an essential part of the Moncler tradition, boasts strong deep colors, like burgundy, shiny midnight blue, English green and black. The collection's special tags depict Mr. & Mrs. Moncler and set the garments in this special project apart from the other clothes on display in the boutiques.
Mr. & Mrs. Moncler have also made their debut in the display windows of the brand's flagship stores.