Manish Arora to design stages and display windows for Swarovski Kristallwelten stores in Vienna and Tyrol
February 7, 2017: Roping in popular Indian designer Manish Arora, Swarovski Kristallwelten (Swarovski Crystal Worlds) will present exclusive displays by him, in its three locations in Wattens, Innsbruck, and Vienna, from end March 2017. At the beginning of spring, his colorful creations will sparkle on the stages and in the display windows at Vienna’s Kärntner Straße, in the Old Town of Innsbruck, and at Swarovski Crystal Worlds in Wattens.
The colorful and elaborate displays will follow the theme of “Life is Beautiful” – also the slogan of Mr Arora’s first fashion show. The art spaces in Vienna will epitomize happiness, joy, and glorious celebrations, by enticing guests into a glamorous fantasy world of bright flowers and birds, sweet temptations, and exotic landscapes and animals.
Swarovski Kristallwelten turns Swarovski crystal into a living experience that is constantly changing and being reimagined for visitors. In the Chambers of Wonder and the expansive garden, internationally and nationally recognized artists, designers, and architects have interpreted crystal in their own unique ways. After its third and largest expansion from 2013 to 2015, the iconic Giant stretches over 7.5 hectares, offering an unparalleled mixture of contemporary art, ancient history, fascinating nature, and a year-round program of events for people of all ages – the Giant Event Program.
In addition to the magnificently created stages and display windows, Mr Arora will also design an exclusive jewelry collection for Swarovski. Reflecting his unique design language, Mr Arora’s jewelry revels in bright colors – from neon green and sunny yellow to fuchsia – and an opulent, magical aura.