Kiehl’s launches in India with flagship store in New Delhi
November 15, 2010 – Kiehl’s, the New York based skin care brand, has launched its first store in India at Ambience Mall, Vasant Kunj, New Delhi. Founded in 1851, Kiehl’s makes fine quality products for skin and hair, made with a unique blend of cosmetic, pharmaceutical, herbal and medicinal knowledge. The product portfolio includes ranges for women’s skin, hair, a customised range for men as well as one for babies! Some of Kiehl’s iconic products that have been customer favourites since the 1970’s include Ultra Facial Moisturizer, Lip Balm #1 and Creme de Corps.
Dinesh Dayal, Director of Kiehl’s in India, said, “India will simply love Kiehl’s! We are excited to bring in the warmth and quirkiness of New York’s East Village through the boutique’s design and our spirit of active generosity. Our products, textures and results will be demonstrated through a thorough consultation and each customer will be given generous samples depending on his/her skin needs.”
All Kiehl’s products are formulated with sensitive skin in mind and minimal preservatives are used. Kiehl’s does not ever test products on animals. Kiehl’s uses only simple, efficient, recyclable packaging so that it may concentrate all efforts and costs on what is truly important: the substance and quality of the products.
Kiehl’s has lent support to three key causes, AIDS research and prevention, children’s well-being, and the environment. Therefore, Kiehl’s in India will support the cause of protecting the girl child and of growing more trees. Together with The Nanhi Chhaan Foundation, Kiehl’s will buy and distribute 9,000 saplings in New Delhi.