Stephen Silver timepiece salon has cemented its partnership with Louis Erard. The collaboration includes 72 Louis Erard x Alain Silberstein for Stephen Silver La Semaine watches – known among watch collector circles as the “Smiley” – offered for $4,590 each.
November 28, 2022 - Since the Silvers opened their timepiece salon in 2014, the Menlo Park-based company has established an impressive record of discovering up-and-coming independent watch brands like Louis Erard. And now the company revealed its premier watch design collaboration with Louis Erard and the first ever ‘triple signed’ limited series of Louis Erard x Alain Silberstein for Stephen Silver watches and diptych watch sets.
“Our Silicon Valley clientele have a natural affinity for unorthodox watches and the grit and bootstrap mentality of indie brands like Louis Erard,” says Jared Silver, president of Stephen Silver Fine Jewelry, “We are proud to partner with Louis Erard on our first ever Stephen Silver watch.”
The collaboration includes 72 Louis Erard x Alain Silberstein for Stephen Silver La Semaine watches – known among watch collector circles as the “Smiley” – offered for $4,590 each. The partnership also encompasses 28 diptych box sets containing Louis Erard x Alain Silberstein for Stephen Silver Le Régulateur and La Semaine watches. Each box set will retail for $8,888. Altogether, the collaboration offers 128 exclusive models.
Unique artistic vision and watchmaking mastery combine in these Louis Erard x Alain Silberstein for Stephen Silver watch. ‘Le Régulateur’ and ‘La Semaine’ share the same 40mm titanium watch cases. The case architecture consists of a frame with vertical sidebars known as “brancards,” flanked by a conical crown. Visual balance and intrigue are achieved through contrasting shapes, materials, and finishes, starting with micro-blasted and polished grade 2 and grade 5 titanium.
Manuel Emch, Delegate Board Member of Louis Erard, mentioned that the US has proven to be a beneficial market with a great presence both off and online with the best in class. “Stephen Silver Fine Jewelry was our first customer in the USA and, out of respect for their commitment, we offered them this advance launch,” said Mr. Emch.
Each model is water-resistant to 100 meters and comes equipped with an easy-wearing, quick-fit double-layer nylon strap. All watches also feature a Stephen Silver logo engraved on the sapphire crystal case backs, which reveal a glimpse of the watches’ automatic movements. The Louis Erard x Alain Silberstein for Stephen Silver watches also offer 38 hours of power reserve.
These limited-edition watches offer the quintessential Alain Silberstein design elements, with his signature use of elementary forms and primary colours. Jared Silver also worked with Louis Erard to develop an iridescent blue sapphire-inspired minute track exclusively for this limited edition, inspired by the many exceptional sapphire gemstones in the Stephen Silver Fine Jewelry collection.
Le Régulateur presents a sizeable white arrow hand for the minutes, a red triangle for hours, and a small yellow serpentine hand for the seconds, and La Semaine, with its three hands, date, and day displays, offers Mr. Silberstein’s unique take on the weekly planner. Rather than traditional dates, the window presents playful smileys – small, stylised faces symbolising different moods - from grey Monday to radiant Sunday. The smiley mood on display can be tailored to the wearer’s schedule.