Forest Essentials unveils its new Rupam Collection

Forest Essentials unveils its new Rupam collection

April 25, 2013: Meaning ‘natural beauty’ in Sanskrit, Forest Essentials has launched the ‘Rupam’ collection of facial and body skincare products. The new range, yet another revelation of natural beauty and skincare as defined in Ayurveda, includes a Facial Cleansing Paste, Body Cleansing Paste, Hydrating Body Milk and Luxury Butter Soap.

Forming the central core of all formulations are the ingredients of pistachio and jaggery. A unique combination, pistachios and jaggery, along with other Ayurvedic herbs and natural vegetable butters, form highly potent skincare products rich in nutritive, antioxidant and moisturizing properties. Other than providing hydration to the skin, these fine ingredients also protect the skin from the harmful effects of free radicals.

Jaggery contains large amounts of several minerals, proteins and vitamins. It is a natural sweetener which also possesses high nutritive and medicinal value. The varied minerals and vitamins in jaggery attract moisture to the skin, making it healthy and smooth. Pistachios are a rich source of several phyto-chemical compounds attributed for their highly nutritious and excellent antioxidant activities. Containing Vitamin E and related B-complex groups of Vitamins such as Riboflavin, niacin and pantothenic acid to name a few, pistachio helps in maintaining the integrity of cell membrane and retains natural hydration for even toned texture of the skin.