Estee Lauder introduces New Enlighten Skintone Correction Collection
December 11, 2014: Estee Lauder has launched the new Enlighten Skintone Correcting Collection, a skincare regimen with an “enlightened” approach to luminous, naturally beautiful skin. Estée Lauder scientists leveraged new research that shows daytime damage leads to proliferation of pigmentation each night. Formulated with Estée Lauder’s intensive, comprehensive skintone correcting technology, new Enlighten’s potent formulas work night and day to help break the cycle of daily assaults and irritation that lead to hyper pigmentation and dark spots, revealing naturally glowing, even-toned skin.
Each night, New Enlighten infuses skin with Estée Lauder’s advanced spot-correcting and brightening technology to help address skin’s nighttime pigmentation response while helping correct the look of existing imperfections. In day time, this new regimen helps defend skin against damage that contributes to spots, uneven pigmentation and other imperfections. It defends against UV, the visible irritation effects of pollution and against free radicals.
New Enlighten is priced at INR 5,200 (30ml) and INR 7,200 (50ml) and will be available from December 2014 onwards across all Estee Lauder stores and counters in Mumbai, New Delhi, Bangalore, Kolkata and Chennai.