Bvlgari launches Eau Parfumee au The Noir
June 29, 2015: Bvlgari’s new Eau Parfumée au Thé Noir, created by Master Perfumer Jacques Cavallier, presents an interpretation of the most noble and rarest notes of the black tea of Yunnan. Its complex facets, worthy of an olfactory big-bang, intimately recall the style of the Roman jeweller.
Grown in gardens at an altitude of 2,000m, the tea of Yunnan blossoms in the fertile red soil in a warm and damp mountainous region with pure water, in the Southwest of China. More than half of the 18,000 most extraordinary plants in China are found in this province whose capital – Kumming – has been called the City of Eternal Spring.
Its fragrance, as captivating as that of a perfume, and its unique qualities are highly prized in East. Said to stimulate mental faculties, this beverage is both strong in character and exquisitely balanced. Incredibly energising, it awakens without over-stimulating.
Mr Cavallier was highly inspired by black tea, which has an extremely nuanced and refined palette of flavours to offer, with aromas oscillating between leather, waxed and honeyed wood, even rolled tobacco. It unfolds its facets through oriental ingredients which give Eau Parfumée au Thé Noir its intense and thrilling personality, leaving a strong floral and woody touch on the skin.
First is a dark, fragrant and very rare resin with sensual and captivating harmonies: Agarwood, named also oud wood. This dark and fragrant resin comes from the Aquilaria tree. To find an Aquilaria tree sometimes requires several days of walking through the forest. Then comes rosa damascena, the Damask rose, whose absolute, used in high perfumery, commands vertiginous prices. It appeals to all senses, hence the queen of flower's reputation of a grand “lover”. Finally pachouli – a fascinating plant, whose chypre, camphor, earthy and woody notes dialogue with the black tea, bringing a mysterious and warm aura to this Eau Parfumée.
The black tea accord was built on a natural maté base that Mr Cavallier associated with various ingredients reflecting in their own way the multifaceted aspects of tea, rose, magnolia and patchouli. The rose smells of tea; this flower both masculine with its spicy accents and feminine with its fruity notes makes perfect sense. It brings a contrast and an aqueous connotation, like rose water. This flower, the queen bloom, is perfectly attuned with oud wood.
The slender, dusky bottle of Eau Parfumée au Thé Noir, with its alternating polished and opaque glass, and a “crown” of gold echoing the tea buds which inspired the scent, encapsulates the modernity of this new cologne with luxurious elegance. It expresses a sublime touch of the Orient – and fascinates.