Abhaya Gupta pens a new book 'The Incredible Indian Luxury Bazaar' - a complete guide to the mystical Indian luxury paradox, to be released in July 2020
March 14, 2020: Launching a journal on the Indian luxury market, author Abhaya Gupta is set to launch the book ‘The Incredible Indian Luxury Bazaar’.. Mr. Gupta is the founder of Luxury Connect LLP, Luxury Connect Business School and Luxury Cruxx.
In his efforts to promote and educate the nation about luxury brands and lifestyle, the book takes the reader through a journey of the past hundred years of evolution of the Indian Luxury market. From the times of the traditional maharajas and the lives of the new ones, to the Bollywood era, the book is full of anecdotes, facts and figures, making it a nonstop read.
The book lists the finest details about the mystical yet unavoidable Indian Luxury Bazaar. It shows how the future is likely to unfold with projections, luxury hotspots, and why Indians are slowly but surely adapting to a complete luxury lifestyle across all sectors. From consumers and their complexities to the challenges and their solutions, the book covers it all.
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