Luxury jewelry brand Nirav Modi opens its first boutique in London
September 23, 2016: After store launches in New York & Hong Kong, Nirav Modi celebrated the opening of its London boutique with a grand event attended by international celebrities, style influencers and some of London’s most elite.
The sixth boutique for the brand, and first in Europe, is located in London’s Old Bond Street – home to some of the world’s most expensive real estate and luxury brands such as Gucci, Dior, Chanel and Hermès, amongst others.
Spread over 2,300 sq ft and spanning four floors of a magnificent townhouse, the boutique interiors use using different tones of mother of pearl, fine metals (brushed silver to shiny rose gold), luxurious velvets, sparkling crystals and luminous frosted glass. The store’s radiant space features the brand’s signature handcrafted paper art friezes.
Visitors to the store will be able to view and shop for the signature Embrace bangles with their unique stretchable feature, Jasmine and Celestial collection among others. Customers will also be able to browse through the exquisite Bridal Collections as well as the magnificent high jewellery collections displayed at the boutique.
Spectacular launches in New Delhi (2014), Mumbai, New York City and Hong Kong (2015), preceded the London boutique, which will be followed by a Nirav Modi store in Macau later this year.
Coordinates: 31 Old Bond Street, London, W1S 4QH, UK