March 16, 2015: Combining the opening of a new flagship store and appreciation of art, Milanese fine jewelry brand, Buccellati, celebrated its new Madison Avenue flagship space with a celebration entitled, Timeless Blue. The celebration also hosted an exhibition of five one-of-a-kind jewelry creations inspired by masterpieces from Claude Monet, Pierre Bonnard, Winslow Homer, Mikhail Larionov and Odilon Redon, both displayed next to each other. While keeping the Italian Renaissance at the core of their design aesthetics, designers Andrea and Lucrezia Buccellati drew inspiration from the Impressionism and Post-Impressionism movements. These special jewelry creations, using the highest levels of craftsmanship, exceptional materials and quality standards, are a beauty to behold.
If not around the exhibition, guests were seen exploring the new five-story townhouse including the High Jewelry lounge, private Family Vault of vintage creations as well as the multiple levels of Buccellati’s new residences at 714 Madison Avenue.
In support of the restoration foundation, Save Venice, the evening witnessed socialites, fashion luminaries and Buccellati’s top international clientele to the brand’s new home in New York, which was immersed in a glowing installation of blue light reminiscent of the House’s original stylistic identity set by its founder, Mario Buccellati. The boutique entrance was flanked by two blue Maseratis! And to complete the blue picture, guests were gifted a specially designed bracelet as well as served a custom Timeless Blue cocktail.
“Buccellati and New York have had a long history together, dating back to 1951 when my grandfather first brought the brand here,” says Andrea Buccellati, President and Creative Director. “With Timeless Blue we celebrate our past while looking to the future with our new Madison Avenue flagship, new creative wellsprings of design inspiration and Lucrezia’s continual refreshing interpretation of the brand. All these initiatives work together harmoniously in order to develop a new generation of Buccellati and Buccellati clientele.”
Lucrezia Buccellati is the first female and youngest generation designer to join Buccellati’s repertoire of talented family designers. Working alongside her tenured father Andrea, who leads the overall creative direction, the new jewels were designed by the father/daughter duo and mark the brand’s evolution into a more contemporary style and design, while maintaining the tradition of workmanship techniques that have made the House revered globally.
